Scroll down for more

About

The vision of the ASAP project is to move from words to action, from guidelines and recommendation to their strategic implementation, and, ultimately, from ad-hoc initiatives to integrated sustainability across the operation of National Olympic Committees (NOCs). In concrete terms, the mission of the project is, for the “mentee” NOCs, to create, adopt and start implementing integrated sustainability strategies in their organisations, and for the “mentor” NOCs to further improve their operations by sharing and learning from each other and from other experts in the field.

Runners

Why?

To address sustainability challenges in and through sport
As an integral part of society, the sport movement, too, is facing major challenges of our times such as climate change, plastic pollution or loss of biodiversity. Sport organisations and sport event organisers (can) have an impact – positive or negative – and should act accordingly (= minimize negative impact and maximise positive one).
serf
To take on the responsibility
The universality and global appeal of sport means that the IOC and the Olympic Movement have a special responsibility to promote a sustainable future for our world. This is why sustainability, together with credibility and youth, is one of the three pillars of Olympic Agenda 2020 (IOC Sustainability Report, 2018).
snowboarding
To be part of a global response
With the United Nations Sustainable Development Goals, we have a common language and common aims and targets to make the world more sustainable. As part of the Olympic Movement, we want to play our part in this global response.
parkour
To be the change we want to see
If we (Olympic Movement organisations) are to remain relevant in the future, and keep fulfilling our role of making the world a better place through sport, we cannot act (keep doing the same things) the same way. We need to change, or we will be changed.
skydiving
To move from ad-hoc actions to integrated sustainability
One-off actions are not enough to tackle these challenges. True sustainability requires a holistic approach, where sustainability principles are integrated into all operational aspects, and where they become natural part of how people think and behave.
rafting
To create partnerships
By creating partnerships (Sustainable Development Goal no. 17), we will be able to learn from each other, share, and thus continuously improve. The results of the ASAP project will then help others to move forward on their sustainability journey.
climbing

News

Comms cheat sheet

ASAP Cheat Sheet: a guide to sustainability communications in the sport sector

Why is communication important for any sustainability programme or strategy? Simply put, it will make or break any sustainability programme. Well-designed and executed communications will help any…

Read more
Case study_CZ

ASAP Case Studies: experience-based recommendations for the sustainability strategy creation process

As the ASAP project approaches its finish line, it is a good time to look back at the strategy creation process and share with the sport movement the key take always and learnings from the respective…

Read more
Bratislava

ASAP project approaching the finish line

With six months left on the project calendar, the ASAP Team is shifting gears before the finish line. Indeed, the tropical temperatures that welcomed the Team in Bratislava, where its members met for…

Read more